About Us

The mission of Nvyra is straightforward: We bring transparency to the environmental impact of economic activity across all entities. By doing so, we enable investors, regulators, policymakers, and everyday folk to understand how their decisions—whether to invest, regulate, legislate, or make purchasing choices—affect pollution emissions. These emissions include greenhouse gases (GHGs) such as carbon dioxide, nitrogen oxides, and sulfur oxides that enter our atmosphere, as well as effluents like fertilizer, pesticide runoff, and factory runoffs that affect our waters. We also aim to illustrate how purchasing decisions are reshaping our landscapes.

To achieve this mission, we will provide easy-to-understand ratings, research, data, and analytics that clarify the impact of various decisions. We recognize a significant gap in understanding the environmental consequences of economic decision-making among stakeholders. For example, if Company A reports 11 million tons of carbon dioxide emissions while Company B reports 2 million tons, determining which company manages its emissions better is often unclear. This is due to the significant lack of transparency, which makes it challenging to arrive at informed conclusions regarding environmental impact without investment of considerable time and resources dedicated to data analysis.

This issue extends to other emission-centric activities as well. For instance, which automobile is more "environmentally friendly"? Would it be the Toyota Prius, the Tesla Model 3, or the Ford F-150 Lightning compared to a traditional gas-powered F-150? You might be surprised by the answer. Similarly, when considering household appliances like washer-dryer combos, what if we could provide straightforward information on which option has a lesser environmental impact?

Consider zoning laws: do you know which zoning type (R-n) is more environmentally friendly or which zip codes possess better environmentally friendly attributes? Our mission is to simplify these decisions. With our system, you will instantly know which company to invest in, which car is more environmentally responsible, and which washer-dryer set has a lesser impact on the environment.

Nvyra has developed a set of patent-pending methodologies to standardize emissions and pollution data. This ensures that all stakeholders—investors, regulators, policymakers, and consumers—can make confident decisions, knowing they have considered environmental impacts.

In addition to our primary offerings, we will provide unbiased insights on government policies. Are EV subsidy policies genuinely beneficial for the environment? What about renewable energy mandates? Is the UN's 30-by-30 plan (aiming for 30% of all new vehicle sales to be electric by 2030) achievable, and if so, is it a viable climate-friendly outcome? We will offer data and analytics to support our insights.

Our goal is to provide ratings, research, analytics, commentary, and data on all human-centric activities and their contributions to our environment—covering air, water, and soil—in an easy-to-understand and actionable format.

Nvyra is the vision of Praveen Varma, the founder and CEO. While serving as Director of Research at Moody’s Investors Service and in other capacities, Praveen identified the opportunity to create a single platform that consolidates essential environmental information for informed decision-making—whether related to investment, regulation, legislation, or simply clicking that orange “Buy Now” button on Amazon.com. Praveen holds a PhD in Finance and Econometrics and has over 30 years of experience in credit and financial risk management. He understands and appreciates the power of data to drive narratives and inspire behavioural change. Working with Praveen is a group of individuals who are dedicated to the mission.